Australia might be the first market
If you are one of those strange, spoiled individuals who just isn’t content with the level of luxury offered by the top-spec American pickup trucks, BMW might soon have the perfect truck for you. According to a report from Motoring, BMW is mulling over a Roundel-badged truck to compete with the upcoming Mercedes-Benz GLT.
Motoring spoke with BMW Australia’s Managing Director Marc Werner, who reportedly didn’t shy away from the idea. “Never say never,” Werner told Motoring. “We’re watching the space closely.” The imminent Mercedes-Benz GLT has many manufacturers questioning the truck segment, as the GLT will be the first of its kind.
Werner did admit Mercedes will have an easier time developing the GLT than BMW would, if it decided to build its own pickup. “It’s easier for Mercedes because they have commercial vehicles, and we do not,” Werner said.
Of course, Mercedes isn’t tackling the truck market on its own. It found a helping hand in Nissan, who provided the bones of its D23 Navara truck. Motoring points out that BMW, which already has a working relationship with Toyota, might be able to squeeze its Roundel onto the hood of a Toyota Hilux (or even Tacoma). Better yet, BMW could pop into the segment with a mini-truck along the lines of the upcoming Hyundai Santa Cruz.
Regardless, don’t expect one to make landfall on our shores anytime soon. Like the Mercedes, this would likely be a truck meant for overseas markets.